New Balance

Founded in Boston in 1906, New Balance built its legacy on arch-support innovation and performance running shoes, evolving into a lifestyle icon anchored by the N logo.

New Balance — bannière de collection

items: 95

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530 - Sea Salt
New
New Balance

530 - Sea Salt

$140.00
$140.00
204 - Sea Salt
New Balance

204 - Sea Salt

$160.00
$160.00
2010 - Black
New Balance

2010 - Black

$195.00
$195.00
2010 - Sea Salt
New Balance

2010 - Sea Salt

$195.00
$195.00
2010 - Black and Grey
New Balance

2010 - Black and Grey

$195.00
$195.00
1906 - Castlerock
New Balance

1906 - Castlerock

$200.00
$200.00
ABZORB 2010 - Grey
New Balance

ABZORB 2010 - Grey

$130.00
$130.00
$185.00
740 - Black Metallic
New Balance

740 - Black Metallic

$105.00
$105.00
$150.00
Athletics French Terry Hoodie - Linen
New Balance

Athletics French Terry Hoodie - Linen

$50.00
$50.00
$100.00
Sport Essentials Fleece Short 7 - Grey
New Balance

Sport Essentials Fleece Short 7 - Grey

$60.00
$60.00
Sport Essentials Fleece Short 7 - Black
New Balance

Sport Essentials Fleece Short 7 - Black

$60.00
$60.00
Athletics French Terry Short 5 - Grey
New Balance

Athletics French Terry Short 5 - Grey

$80.00
$80.00
740 - Black
New Balance

740 - Black

$150.00
$150.00
204L - Timberwolf with linen
New Balance

204L - Timberwolf with linen

$109.00
$109.00
$155.00
2002R - Sea salt with silver metallic
New Balance

2002R - Sea salt with silver metallic

$185.00
$185.00
2002R - Grey matter castlerock
New Balance

2002R - Grey matter castlerock

$185.00
$185.00
1000 - Black
New Balance

1000 - Black

$195.00
$195.00
530 - Turtledove
New Balance

530 - Turtledove

$140.00
$140.00
Athletics Premium Relaxed Chest Logo T-Shirt - White
New Balance

Athletics Premium Relaxed Chest Logo T-Shirt - White

$50.00
$50.00
Athletics French Terry Hoodie - Pumpernickel
New Balance

Athletics French Terry Hoodie - Pumpernickel

$50.00
$50.00
$100.00
Ripstop Cargo Pant - Timberwolf
New Balance

Ripstop Cargo Pant - Timberwolf

$55.00
$55.00
$110.00
Athletics French Terry Full Zip - Grey
New Balance

Athletics French Terry Full Zip - Grey

$84.00
$84.00
$120.00
Lightweight Coaches Jacket - Linen
New Balance

Lightweight Coaches Jacket - Linen

$70.00
$70.00
$140.00
530 - Black and grey
New Balance

530 - Black and grey

$140.00
$140.00

The story

New Balance traces its roots to 1906, when William J. Riley founded an arch-support company in Boston, developing devices to improve foot health and support for police officers and factory workers standing long hours. That engineering-first approach carried into performance running shoes decades later, establishing New Balance as a favorite among serious runners for its focus on fit, comfort, and biomechanics over marketing hype. The brand's commitment to manufacturing in the United States and United Kingdom, alongside its refusal to pay athlete endorsement fees for decades, cultivated a reputation for substance over spectacle. Silhouettes like the 990, 574, and 2002R have since crossed over from performance gear into streetwear staples, prized for their understated design and premium construction. Today, New Balance balances deep running heritage with cult lifestyle appeal, anchored by its unmistakable N logo.

New Balance — visuel de marque

The brands we carry

New Balance

From the 530 to the 9060, Boston's finest. Curated for Canadian wardrobes and restocked season after season.

Shop New Balance

Curated by Muse

Our in-house label. Heavyweight chenille, thoughtful fits, one-run drops made to be worn out, not sat on a shelf.

Shop Muse

Goorin Bros

Brim-first since 1895. The hats and caps that shape a look. Animal farm, heritage felts, everyday trucker staples.

Shop Goorin

Scotch & Soda

Amsterdam-born, wear-everywhere basics with a premium finish. The Ralston jeans, the logo tee, and everything in between.

Shop Scotch & Soda

Asics

Running DNA, street-ready silhouettes. Japan S, Gel-1130 and the rest, in stock year-round.

Shop Asics

Kuwalla

Vancouver-born basics. Clean lines, considered fabrics, the staples we restock first when they sell out.

Shop Kuwalla